Sara Stoneham has been appointed as Creative Head of Female Health at FRONTERA LONDON. Her new role will be to drive behaviour change in the agency’s growing portfolio of global female health brands in both Rx and consumer categories.
Sara has a wealth of knowledge of brands aimed at women, spanning clients like P&G, Pfizer and Reckitt Benkiser in agencies like Saatchi, JWT and Grey London. ”Marketing to women is still ridden with cliches,” she says. “Our aim at Frontera is to produce real behaviour change through creativity.”
Frank Walters, ECD and Chairman commented, “Sara’s exceptional experience in female brands means she’s best equipped to break convention and deliver something special.”